Event marketing

Smart event marketing: more than just a booth at CES

LAS VEGAS—For over three days now, I have been rushed, jostled, and otherwise inconvenienced. It’s because all the while, I’ve been making my way through CES in Las Vegas where the known world of consumer gadgets descended this week hoping that what’s happening in Las Vegas, leaves Las Vegas – and ends up on our […]

Event marketing

The 3 steps of promoting an event

NEW YORK, January 8, 2016 /PRNewswire/ — For a budget-conscious small business owner, hosting a live event can be an extremely effective marketing tactic that builds brand exposure, strengthens existing customer relationships, and increases sales. incoming leads. Organizing and hosting an event takes time and planning, and the success is in the details. In his […]