Event marketing

6 Audience Engagement Tools for Event Marketing in 2022

OK OK. We agree that you are well aware that high audience engagement is key to evaluating an event as a success. But do you also know the tools that make events attractive to your attendees? You may have heard some names, but you need to have the best ones working for you to make the event stand out.

We’ll draw your attention to the best audience engagement tools that might have missed your attention in the past through this guide. All of these tools are different in many ways, so it’s up to you to choose the one that suits your business goals.

Useful public engagement tools

Putting the best audience engagement tools in front of you. Let’s move on to their detailed analysis.

taggbox

Taggbox is a social media content aggregation tool that collects social media posts from many platforms like Instagram, Facebook, YouTube, Twitter, LinkedIn, etc. and organizes them in one place. Now, this aggregated feed can be made relevant through advanced filtering and attractive through unique themes, styles, designs, and customization features.

After that, feel free to showcase this curated social feed at virtual live events, in-store screens, digital signage displays, DOOH, email, and more. Taggbox’s Instagram wall aggregator tool allows users to regulate, edit and embed or display Instagram feeds in various places such as websites, events, e-commerce, virtual events and digital displays.

To glide

Sliding enhances your delegates’ experience by allowing them to express themselves and breaking up the standard presentation experience, which can get a little boring. Additionally, Slide is an audience engagement tool that allows listeners to share their thoughts on topics chosen by the speaker. Swiping can be used for live polls, audience Q&As, quizzes, event feedback, or even collecting digital notes.

You can also quickly acquire event insights and statistics to understand a variety of metrics, such as session effectiveness, engagement rate, and even attendee enjoyment. Additionally, Swipe creates visually appealing infographics that make it easy to calculate event ROI. Swipe also interfaces with most event platforms, so you can use one of these interfaced platforms if the built-in engagement features aren’t up to snuff.

Mentimeter

Mentimeter is a tool for interactive presentations that lets you engage your audience and provide real-time updates, feedback, and information. Unlike most audience engagement platforms, Mentimeter lets you create your presentations and include interactive questions such as multiple choice, open-ended questions, word clouds, polls, and quizzes.

You can also create your presentation theme using free photos and GIFs from their virtual collection. The audience can then vote, respond, interact and participate in the presentation anonymously, which is ideal for live webinars or virtual meetings. For an international audience, there is even a translation function.

Lo Quiz

Loquiz makes your event much more fun. This primarily game-based tool helps organizers create exciting and engaging games for their audience. LoQuiz is the best gamification platform to keep your participants excited. Select one of the platform’s free game templates. After that, you add tasks to this game template.

It’s a great way to engage your audience by guiding them through simple and exciting games and quizzes. Of course, you can also make the game your own by customizing every aspect of it, such as hosting a custom scavenger hunt where visitors must find a “treasure” relevant to your event or business.

CrowdMics

Crowd Mics is a free app that turns people’s phones into wireless microphones. CrowdMics is very useful during forum type events or other situations where a traveling microphone is required. The software is associated with an ATOM box, connecting to the wired network and the sound system of the room. Meanwhile, the moderator controls who is speaking via an iPad app interface. Crowd Mics also offers polling and commenting features.

eventScribe

The eventScribe mobile event app offers several features, including the ability for attendees to ask questions, leave comments, and connect through a private social media platform. Another intriguing feature is the ability for attendees to view and annotate presentation slides.

Then they can share their notes with the rest of the group. The app also has social networking features that allow users to interact and talk to each other, a great method for building relationships between real and virtual audiences.

Wrap

Engaging the public at your events has become relatively easier compared to the past; all you need is an ideal audience engagement tool by your side. We want you to have the best of future events, and to get you one step closer to your goal, we’re bringing you this guide which contains a list of the best audience engagement tools you need to watch out for in 2022. please select the one that matches your business goals and proceed.

Photo credit: The image for the report was produced by Gorodenkoff.

This guest post was submitted by Grace Eva. We appreciate all guest contributions, but the opinions expressed by the author do not necessarily reflect the views of TechAcute.

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