Event marketing

Walmart aims to change Gen Z perceptions with expansive Roblox game

Walmart is working to change perceptions of its business among Gen Z with the launch of two Roblox experiences ahead of the holidays. The interactive spaces mark the first time the world’s largest retailer has presented itself virtually and are part of a series of experiences that leverage emerging digital channels to bring young consumers […]

Event marketing

CRONIN & LOEVY | Campaign Marketing 101: What to Expect | Opinion

Tom Cronin and Bob Loevy The 2022 general election is now less than four weeks away. Mail-in ballots will be mailed to voters in Colorado the week of October 18. When we were students in the 1960s, election campaigns were dominated by the three major television networks — CBS, NBC and ABC — and their […]

Event marketing

Logiq Announces Digital Marketing Initiatives for the Electric Vehicle Charger Installation Industry

Get instant alerts when news breaks on your stocks. Claim your one week free trial for StreetInsider Premium here. NEW YORK, Sept. 20, 2022 (GLOBE NEWSWIRE) — Logiq, Inc. (OTCQX: LGIQ), a provider of digital consumer acquisition solutions, today announced that it has strengthened its position in the high-powered vertical arena. growth in home improvement […]

Event marketing

Women in Business Event: Marketing on a Budget with Guy Roginson

The CAST 11 Podcast Network is made possible by The Ultimate Vacation Guide 2022. Promote your next event or vacation deal in The Ultimate Vacation Guide by calling Elicia at: 928-642-3552. The Chino Valley Chamber of Commerce hosts “Women in Business: Marketing on a Budget” with guest speaker, Guy Roginson, Managing Editor, Talking Glass Media, […]

Event marketing

Grace Pellock is the latest Special Events and Town Marketing Coordinator for Edwardsville

Perhaps you have already met her since she has worked for the city of Edwardsville for at least a month. This is Grace Pellock, the new Special Events and Marketing Coordinator for the City of Edwardville Parks and Recreation Department. She graduated in May from Illinois State University, leaving college with a degree in public […]

Event marketing

What makes the post-pandemic playbook for field marketing and events?

So how can we do this again? Punch, elbow or good old handshake? The welcome return of meeting people IRL — sorry, in real life (digital habits die hard) — means it’s time to reboot in-person networking at conferences and kick-start sales and marketing on field. Now, it’s fair to say, as a Deloitte study […]

Event marketing

Event Marketing Software Market to Witness Massive Growth by 2029 | GEVME, Cvent, Bizzabo

New Jersey, United States, September 12, 2022 /Digital newspaper/ Event marketing software helps companies promote their brand, product or service when planning and organizing an event. Event marketing software drives a company’s brand and messaging by designing brand-consistent event product pages, posting event marketing ads on social media, and creating invitation emails and a customizable […]

Event marketing

Noon Whistle Brewing Company – Marketing/Creative Director – Brewbound.com Craft Beer Job Listing

job description Marketing/Creation Director JOB OVERVIEW: Noon Whistle Brewing Company is seeking a Marketing/Creative Director with a wide range of skills. The goal of this position is to increase brand awareness, grow brand audience, help drive traffic to breweries, and increase follower engagement. The Marketing/Creative Director reports to the VP of Operations and is responsible […]

Event marketing

How big data is changing the game for event marketing

The impact of digital marketing on various industries is already a much-discussed topic. The good news is that new technologies continue to emerge. They also allow marketers to explore the different features of digital marketing. Certainly, bigdata is one of those emerging technologies that is clearly helping marketers, especially those in event marketing, redefine success. […]

Event marketing

Marketing Automation Software Market Key Focus Areas and Risk Management Capacity Building 2022-2030

Marketing Automation Software Marketing Automation Software Capabilities, Production, Consumption, Trade Statistics, Price and Market Forecast 2030 NEW YORK CITY, NY 10170., NY, USA, Sept. 6, 2022 /EINPresswire.com/ — Global Marketing Automation Software Market 2022 Research Report Released By Market.Biz Including Latest Data industry research and analysis and future trends in the industry. The report lists […]

Event marketing

Justin Ashley Racing and Phillips Connect Announce Multi-Year Marketing Pact

As the 2022 NHRA Camping World Drag Racing Series regular season wraps up this weekend at the NHRA Historic U.S. National Championships, Justin Ashley Racing and Davis Motorsports have announced a multi-year extension to their primary sponsorship deal with Phillips Connect. , a national leader in tractor-trailer tracking. and sensor technologies. The extensive marketing program […]

Event marketing

Zimmer Biomet and Surgical Planning Associates Announce Exclusive Multi-Year Co-Marketing Agreement for HipInsight™ Mixed Reality System for Total Hip Replacement

WARSAW, Ind., September 1, 2022 /PRNewswire/ — Zimmer Biomet Holdings, Inc. (NYSE and SIX: ZBH), a global medical technology leader, today announced an exclusive, multi-year co-marketing agreement with Surgical Planning Associates, Inc. to market HipInsight™, the first FDA-approved mixed-reality navigation system for total hip replacement. HipInsight is customized for Zimmer Biomet’s hip implant portfolio and […]

Event marketing

Did the British Monarchy’s Image Makeover Work?, Marketing & Advertising News, ET BrandEquity

Did the British monarchy’s image makeover work? The royal family’s response to the death of Princess Diana in 1997 sparked a gradual and largely successful change in its image management, but recent crises have renewed questions about this modernization effort. The death of the Princess of Wales in a car accident sparked an outpouring of […]

Event marketing

Event marketing: is social media enough?

A snapshot of how consumers process retail marketing can strike a familiar chord with how people interact with events. Editorial Director Martin Fullard explores Ask anyone in the events industry if they think their job is difficult or even undervalued, and they’ll probably all give you the same answer. Yet I’ve always thought that event […]

Event marketing

Apollo increases its marketing activities

VANCOUVER, British Columbia, Aug. 30, 2022 (GLOBE NEWSWIRE) — Apollo Silver Corp. (TSXV: APGO) (OTCQB: APGOF) (FSE: 6ZF0) (“Apollo” or the “Company”) is pleased to announce that it has engaged 121 Group (HK) Ltd. (“121 Group”), to help build brand awareness and increase its visibility within the global mining investor community. Services will include media […]

Event marketing

Among Us We Missed A Perfect Marketing Opportunity On Gamescom Opening Night Live

Among us is one of the few games to have thrived during the height of the coronavirus pandemic. With many people around the world locked in their homes yearning to spend time together, indie gaming grew from a small player base to a global phenomenon within months. However, Innersloth explained how Among us was dropped […]

Event marketing

Crypto’s Massive Marketing Efforts Have Attracted Few New Investors

Over the past year, crypto companies like FTX, Coinbase, and Crypto.com have shelled out tens of millions of dollars to attract new customers. “Fortune smiles on the brave,” Matt Damon said in a Crypto.com TV spot as he tried to get Americans to open up their digital wallets. Now a baseline measure of their success […]

Event marketing

what traditional retailers can learn from e-commerce

The harsh reality is that local retailers are still very early in their journey to harnessing big data. Traditional business models and reliance on physical outlets still dominate our retail industry. But, as retailers consider the right big data strategies to fuel future sales growth, it might be instructive to examine the approaches of their […]

Event marketing

B2B event marketing firm Goldcast has raised $28 million

Goldcast creates Netflix-style virtual and hybrid events for B2B marketers. The company works with clients such as GitHub, Hootsuite, and Microsoft’s Intuit. It just raised $28 million in Series A funding from private equity firm Westbridge Capital. Goldcast, which creates Netflix-style virtual and hybrid events for B2B marketers, closed a $28 million Series A funding […]

Event marketing

California Legends Collective and Beastmode Marketing Launch NIL Platform for UC Berkeley Student-Athletes

BERKELEY, Calif., August 23, 2022 /PRNewswire/ — The California Legends Collective announces the launch of CAlegends.com, an NIL platform that provides UC Berkeley student-athletes with name, image and likeness earning opportunities. This platform, created in partnership with Beastmode Marketing, will allow Cal fans, alumni, supporters and brands to browse its Cal athlete-only site to book […]

Event marketing

The company is laying off its entire global event marketing team

LinkedIn: As we read gory stories on LinkedIn about employees being laid off amid the global disaster, the Microsoft-owned professional networking site has laid off staff from its global events marketing department, according to media reports. LinkedIn has laid off “all employees of the professional social network’s global events marketing team amid continued economic uncertainty,” […]

Event marketing

Event marketing in difficult times

Despite lingering health and safety concerns, record inflation and a barrage of divisive current events, the show must go on. But it can be difficult for event professionals to know the right way to promote their gatherings without recognizing the challenges their attendees may face in their personal and professional lives. “Maintaining a keen awareness […]

Event marketing

Klook and STB cement marketing partnership

SINGAPORE, August 8, 2022: Klook, a leading e-commerce platform for travel and leisure, and the Singapore Tourism Board (STB) have launched a partnership to showcase Singapore as the preferred destination for travelers in the countries neighbors. The partnership builds on a previous collaboration agreement signed in 2020 and includes an integrated marketing campaign targeting travelers […]

Event marketing

Overview of Event Marketing Software Market Shared in Detailed Report 2022 – Aventri, Bizzabo, Constant Contact, Cvent, Splash, Swoogo, GEVME, Eventable

Event Marketing Software Market The study report is an essential source of information that gives recent and upcoming technical and financial details of the industry. All composed market statistical data is verified and legalized by industry specialists for readers and end users. It becomes easy to analyze the actions of key players and their effects […]

Event marketing

Seminar on Digital Marketing for Small Business

Digital marketing should be a top priority for your business, but we all know it’s not easy to navigate all the different tactics, figure out what works for your business, and change the trends. Gain insightful and powerful knowledge on digital marketing strategies for small business owners and employees at this seminar hosted by Keuka […]

Event marketing

Launch of DHG MOTO Motorsports and Event Marketing to bring back motorsport’s most important sponsor, the racing fan.

DHG MOTO helps motorsport executives create engaging consumer touchpoints to drive more sales, increase sponsorship, enhance riders and bring fans to the track. ALEXANDRIA, Va., August 2, 2022 /PRNewswire/ — In an industry that relies almost exclusively on individual corporate sponsorship, DHG MOTO Motorsports and Event Marketing has assembled a marketing and creative team whose […]

Event marketing

Oracle lays off employees in marketing and customer service divisions

Oracle layoff: Some workers were told on Monday that their positions had been cut, according to four people with direct knowledge of the matter. Junior salespeople as well as a divisional sales manager were among those laid off. Oracle Corp. cut jobs in marketing and the U.S. customer experience division, signaling a decline in customer […]

Event marketing

Kallo.ng, Hausa Film Platform Bags Marketing World Awards

Kallo.ng, a first indigenous Hausa streaming platform in Nigeria, has won an international award, just eight months after its launch. The platform won the award, titled; Best New Streaming Innovation, presented and organized by Marketing World Awards, MWA, at its 11th annual ceremony, held in Accra, Ghana on July 15th. MWA is an ISO certified […]

Event marketing

Netflix sues creators of alleged “Bridgerton” infringement, Marketing & Advertising News, ET BrandEquity

Representative picture On Friday, Netflix Inc sued the creators of an alleged unauthorized musical production of its popular period drama “Bridgerton”, accusing them of copyright infringement after creating a demand for their infringement on TikTok. The lawsuit was filed against Abigail Barlow and Emily Bear in federal court in Washington, DC, three days after a […]

Event marketing

Marketron Promotes Bo Bandy to SVP of Marketing • RedTech

Marketron has promoted Bo Bandy to senior vice president of marketing. The company says Bandy has had a huge impact since joining Marketron in 2019. It adds that Bandy has been the driving force behind some of Marketron’s most important efforts, including building the marketing team and successfully launching Marketron NXT and Marketron REV products. […]

Event marketing

Sports Marketing: How Technology Empowers Sports Communities

It has been a tumultuous two years for venues, rights holders and sports clubs. In this episode of The Drum Network podcast, we hear from their marketing partners: what has the past two years been like and what are the new rules of engagement in this industry? What are the big challenges for sports marketing […]

Event marketing

International honors are coming for CSU’s marketing and communications efforts

Several marketing and communications efforts at Colorado State University recently received international accolades, including three awards from the Council for Advancement and Support of Education and two Telly Awards for a “Charging Forward” spot by CSU videographer Ben Ward. Academic Advancement won a Gold Circle of Excellence Award from CASE in the “Student Engagement” category […]

Event marketing

Carriageworks, collective Frost* & Guerrilla Marketing

Body is the largest and most important contemporary multi-arts center of its kind in Australia. They currently have the option of a full-time position Manager, Major Events based in their sydney space. The role of the Manager, Major Events is to work closely with the Director, Events and Production in the effective planning, development and […]

Event marketing

The limits of influencer marketing

Davido and Mobile By Akin Olaniyan The appearance of Habeeb Okikiola, otherwise known as Portable, at a campaign rally as guests of the All Progressive Congress (APC) and Davido for the Peoples Democratic Party (PDP) in Osogbo, Utah Osun State, drew comments from many Nigerians. While most of the comments I’ve read question the morality […]

Event marketing

Event Marketing Software Market Size 2022 with Industry Development Scenario and Forecast to 2030 – Instant Interview

The Global Event Marketing Software Market should reach USD XX million by 2030recording a XX% CAGR during the forecast period. Due to the high popularity of this product/service in North America and Asia, the growth trend of event marketing software in recent years and growing consumer demand is expected to drive the global event marketing […]

Event marketing

Improve your marketing with Reuters Events Strategic Marketing NYC 2022

If you want to up your marketing game, Reuters Events Strategic Marketing NYC 2022 is where you want to be. With over 50 chief marketing speakers from Nationwide, MLB, Frito Lay, GE, Estee Lauder Companies, HP, Albertsons Companies, PepsiCo International and more, you’ll have access to the best minds in marketing today. You’ll learn how […]

Event marketing

G2 Energy announces marketing campaign

VANCOUVER, BC, CANADA, July 8, 2022 /EINPresswire.com/ — G2 Energy Corp. (CSE: GTOO, OTCQB: GTGEF, FWB: 1NZ.F) (the “Company” or “G2”) today announces that it has entered into an arm’s length agreement with High Performance Communications Inc. (“High Performance “) for marketing services for a period of 12 months beginning August 1, 2022. The purpose […]

Event marketing

By Eric Herzog, Marketing Director at Infinidat

/ PRESS RELEASE / This content is not written by Creamer Media, but is a press statement provided. By Eric Herzog, Marketing Director at Infinidat Cybersecurity is a priority topic throughout the company, from the IT department to the chief executive officer (CEO). Ransomware, malware attacks, and corporate data theft can cost businesses millions, lead […]

Event marketing

Social Media Marketing Manager – Pedestrian Jobs

Position: Social Media Marketing Manager About ten pieces of eight Ten Pieces of Eight is made by letting the snobs of the world have exclusive access to the luxury market. We love watches, we love adventure, we love pop culture and we want to share our passion without the pomp and circumstance. It’s unpretentious luxury, […]

Event marketing

Global Event Marketing Software Market Positioning and Industry Share Growth to 2030 – Brits in Kenya

The Global Event Marketing Software Market should reach USD XX million by 2030recording a XX% CAGR during the forecast period. Due to the high popularity of this product/service in North America and Asia, the growth trend of event marketing software in recent years and growing consumer demand is expected to drive the global event marketing […]

Event marketing

Beckham named chief marketing officer ABAC | New

TIFTON – Chris Beckham has been chosen as the new director of marketing and communications at Abraham Baldwin Agricultural College. Beckham is the former editor of The Tifton Gazette, former general manager of WTIF Radio and former vice president of the Tifton-Tift County Chamber of Commerce. He is the executive director of Legacy Village Assisted […]

Event marketing

Event Marketing Software Market Professional Growth Survey,

event marketing software The “Event Marketing Software Market” research report provides comprehensive information on the evaluation of the dynamic growth and development of the market over the evaluation period. It also covers market scope, competitive landscape, and market segmentation. The analysis of the report with top level information is an advantage that provides qualitative and […]

Event marketing

Event Marketing Software Market Expected to Bring Dizzying Returns to Investors by End of Forecast to 2030 – Designer Women

The Global Event Marketing Software Market should reach USD XX million by 2030recording a XX% CAGR during the forecast period. Due to the high popularity of this product/service in North America and Asia, the growth trend of event marketing software in recent years and growing consumer demand is expected to drive the global event marketing […]

Event marketing

How Marketing Leaders Are Driving Growth in the New Era of Event Planning

The next generation of events is here – the result of a seismic shift in the industry and two years of digital acceleration during the global pandemic. With the model reset, there are plenty of opportunities for marketers. But there is a learning curve. The thing is, while the return to in-person events is gaining […]

Event marketing

HSE among PR show winners

The Health Service Executive (HSE) was one of 25 winners from more than 150 nominations, winning two gongs in the Awards of Excellence organized by the Public Relations Consultants Association (PRCA) and the Public Relations Institute of Ireland (PRII) . The awards recognize best practices in public relations, public affairs and internal communications in the […]

Event marketing

SLASSCOM promotes resilience in Lanka through digital marketing – Room Manager

The Sri Lanka Association of Software Service Companies (SLASSCOM) continues to promote Sri Lanka and its resilience globally through digital marketing and has taken several of its training and membership activities online, the president of SLASSCOM, Sandra De Zoyza. When it comes to the digital economy, we advocate for environmentally responsible practices as part of […]

Event marketing

Will grow rapidly in the near future 2030 – Designer Women

The Global Event Marketing Software Market should reach USD XX million by 2030recording a XX% CAGR during the forecast period. Due to the high popularity of this product/service in North America and Asia, the growth trend of event marketing software in recent years and growing consumer demand is expected to drive the global event marketing […]

Event marketing

Catalina partners with FanAI as live event marketing sponsorships rebound

FanAI will leverage Catalina data to help CPG brands get the most out of their sponsorship investments. Tweet that “Major brands once viewed sports sponsorship as a brand awareness tactic in their marketing arsenal, but with the advent of smart, multi-channel and connected digital devices, televisions and content, brands can now link sponsorship and consumer […]

Event marketing

Ignore Digital Disruption at Your Peril – Experts Warn Marketing Practitioners – The Sun Nigeria

By Henri Uche With the dynamic nature of customer expectations and consumer behavior, the need for marketing practitioners to be proactive and meticulous with their customers becomes imperative as technological and digital disruptions reshape the entire world. Business. That was the stance of marketing experts at the National Institute of Marketing of Nigeria (NIMN) Annual […]

Event marketing

Lights, Camera, Action: Creating Valuable Marketing Videos

From personalized video follow-ups with prospects to educating customers on technology solutions, video is your friend in sales. Shannon Murphy Want to give your content marketing strategy a boost? Try the video. Video isn’t just for consumer marketing; it’s accepted – and expected – by business prospects today. Video allows you to quickly engage business […]

Event marketing

Overcome uncertainty in your event marketing channel

The sea change in the meetings and events industry has put even the most seasoned marketers on their heels. It’s a new landscape, but with much more potential. So if your marketing mix doesn’t include meetings or events, you’re missing a more comprehensive channel to deliver deep engagement while reaching large audiences. Yet with uncertainty […]

Event marketing

FASANOC Signs Sponsorship Agreement for Signage and Graphic Design with Mogul Marketing

You viewed more than 50 articles in the last 12 months. Keep Olympic News Free Support insidethegames.biz for just £10 For nearly 15 years now, insidethegames.biz has been at the forefront of fearless reporting on what’s happening in the Olympic Movement. As the first website not to be placed behind a paywall, we have made […]

Event marketing

Event Foundry launches turnkey event marketing and

SAN FRANCISCO and DENVER, June 06, 2022 (GLOBE NEWSWIRE) — Event Foundry, a new event marketing and communications company, today announced its creation as a new digital agency designed to amplify the event experience. The launch comes at a time when events are changing and are once again crucial for companies of all sizes to […]

Event marketing

The art of creating a viral marketing campaign

By Douglas Anderson As a marketer, we have all tried to create a viral marketing campaign, however, what precisely triggers virality still remains a mystery to many marketers. Most of the time, things on the web go viral because of a snowball effect: someone sees something they like, then shares it, then some of their […]

Event marketing

Devolver Digital Marketing Countdown to Marketing 2022 Event scheduled for June 9 – The Outerhaven

Next week is shaping up to be a major gaming week, as Devolver Digital has also revealed that it will be hosting some sort of gaming event. Just like last year, the company is bringing back its goofy gaming show and “WTF continues with “Devolver Digital Marketing Countdown to Marketing 2022”. As the industry continues […]

Event marketing

g7 Marketing joins the WaveCrest group

g7 Marketing, a key player in the Romanian retail marketing industry, announces the merger with Wavecrest Group, one of Europe’s leading customer marketing and experience agencies, embarking on a journey to create the retail marketing agency. next generation brand amplification. Founded in 1999, g7 Marketing cares about growth. Developing clients’ businesses, own business and people […]

Event marketing

How Does ICO Marketing Benefit Crypto Startups?

Crypto startups and initial coin offerings happen every day, which means you’ll have to put in the extra effort to become more visible. ICO marketing agencies can help you hit your target numbers and build an audience by offering these 3 benefits. Greater visibility Cryptocurrency companies can’t do much to gain visibility on the internet. […]

Event marketing

Ceylon Graphite Announces Marketing Agreement

Vancouver, May 26, 2022 (GLOBE NEWSWIRE) — Ceylon Graphite Corporation. (“the Company” or “Ceylon Graphite”) (TSX-V: CYL) (OTC: CYLYF) (FSE: CCY) is pleased to announce a renewal with North Equities Corp. of Ontario, Canada, to provide social media and capital markets advisory services to the Company, subject to the approval of the TSX Venture Exchange […]

Event marketing

WWE Posts Job Opening for Director of Brand and Marketing

As Stephanie McMahon takes time off from WWE, the company has posted a job opening for a Director of Brand and Marketing. The company posted an opening for the executive position on Tuesday. It has been reported that Nick Khan will take over many of McMahon’s direct duties. The position of director is obviously inferior […]

Event marketing

Snöball Partners with CLIPr to Help Clients Maximize Innovative Event Marketing and Video Content Capabilities

Snöball Partners with CLIPr to Help Clients Maximize Innovative Event Marketing and Video Content Capabilities Snöball, a word-of-mouth marketing and audience growth platform for events, has formed a strategic partnership with CLIPr, a video analytics and management (VAM) platform using AI and machine learning to make recorded videos searchable by transcript, topics and subtopics. With […]

Event marketing

Event Marketing in the Age of Zoom

Event marketing has transformed dramatically during the pandemic, with today’s attendees expecting personalized experiences virtually and in-person. By Doug Baird Posted: May 12, 2022 (Image credit: Wes Lewis/Unsplash)The new era of events is here and ready to disrupt, and event marketers must adapt accordingly. Today’s events are integrated, personalized, and data-driven. The best events provide […]

Event marketing

Event Marketing Software Market by Technology, Application and Geographic Analysis and Forecast to 2028 – ManufactureLink

the Global Event Marketing Software Market should reach USD XX million by 2030recording a XX% CAGR during the forecast period. Due to the high popularity of this product/service in North America and Asia, the growth trend of event marketing software in recent years and growing consumer demand is expected to drive the global event marketing […]

Event marketing

UTSA art and music majors unhappy with their departments’ event marketing – The Paisano

As the semester ended, the halls of the UTSA Arts building began to fill with vibrant and quirky flyers promoting everything from exhibits and exhibits to senior recitals, ensemble concerts and more. After a semester filled with rehearsals and late-night studio sessions, the students gather their work and perform alongside their classmates to hopefully showcase […]

Event marketing

HOW FINANCIAL ADVISORS CAN IMPLEMENT THEIR EVENT MARKETING

One of the best ways for financial advisors to connect with existing clients and engage prospects is through event marketing. An often underused tool, successful event marketing can propel a company’s new business into the stratosphere. Sure, the global pandemic forced advisors and their marketing teams to identify new platforms to generate revenue (like webinars), […]

Event marketing

Two reasons why your brand should engage in event marketing – Searchlight

posted on February 11, 2022 posted on February 11, 2022 As the market becomes more competitive and businesses and brands look for ways to differentiate themselves, event marketing is a great way to engage with customers. According to a report from Endless Events in the US, an overwhelming majority of C-Suite executives believe in the […]

Event marketing

Moshtix Partners with Audience Republic on Live Event Marketing Tools

Moshtix has entered into a partnership that will give users of the ticketing specialist access to Audience Republic’s suite of marketing tools for venues, promoters and festivals. As the live space reopens after a three-year pandemic, both parties say the arrangement should facilitate more sales and eliminate much of the guesswork for event planners. Through […]

Event marketing

Vendelux raises $2.4 million to improve event marketing intelligence

Vendelux, the first event intelligence platform that enables marketers to maximize the impact of the event branding channel, today announced the close of $2.4 million in seed capital financing. The capital will support the development of the platform’s event intelligence product suite, including technology to enable users to find events and conferences with their key […]

Event marketing

Vendelux Raises Seed Funding to Provide Marketers with Event Marketing Insights

NEW YORK, January 28, 2022 /PRNewswire/ — Vendelux, the leading event intelligence platform that enables marketers to maximize the impact of the event branding channel, today announced the close of $2.4 million in seed capital financing. The capital will support the development of the platform’s event intelligence product suite, including technology to enable users to […]

Event marketing

Event marketing is a “team sport”, and Vendelux helps companies find the best return on investment – TechCrunch

When you attend events, conferences, and trade shows and it works well in terms of generating tons of leads and opportunities, that’s a good experience. However, when events don’t go so well, it can be risky in terms of wasting time and money. Two ex-Shutterstock execs, Alex Reynolds and Stefan Deeran, were working together to […]

Event marketing

How Facebook Event Marketing Can Expand Your Customer Base

Marketing your corporate event to expand your reach can be overwhelming. Effectively contacting potential customers can be complicated and building awareness for your event can be laborious. So how do you ensure the success of your corporate event? Event marketing can expand your customer base Any professional would tell you to turn to social media […]

Event marketing

Trevor Punt: We need to talk about event marketing

Recently, I found myself reviewing the activities of PR and marketing entrepreneurs and found myself going around some “medyah!” fashionable! companies. On one such date, at an equally hip cafe, my host ordered a “smoothie-booster-celery” which arrived in a jar of jam. Whenever I see things like this, my first question is: “Who was the […]

Event marketing

The biggest lessons of the pandemic for event marketing leaders (VB Live)

Presented by Cvent In 2022, event marketers will tackle a new landscape of challenges and opportunities. Join this VB Live event to get insights, in-depth analysis and the best predictions for the new normal in the world of event marketing. Register for free here. Last month was a turnaround for a lot of people as […]

Event marketing

Update on Tourism Development in Hernando County: Event Marketing Grants, Mermaid Trail Expansion and More

Tammy Heon, Director of Tourism Development for Hernando County, gave a presentation on grants, local tourism industry statistics and Mermaids Trail expansion at the December 14 meeting for the Council of Commissioners County. She began by presenting eight scholarships which she presented to the committee for approval. These grants are marketing grants from the Tourism […]

Event marketing

Event marketing: take advantage of face-to-face pet shows

Imagine having a microphone in your hand and over 18,000 pet owners in front of you, eager to hear what you have to share about your business, products and / or services. What message would you deliver to these highly qualified prospects about your business? Retailers, manufacturers, contractors, artisans and service providers love to talk […]

Event marketing

Event marketing company transfers experience to save lives

American event marketing firm Hamilton has been recognized by the Experiential Designers and Producers Association (EDPA) with an EDDIE Award, in part for its efforts to create a platform capable of delivering more than 200,000 vaccines. The award was officially presented at the ACCESS Annual Conference December 1. The 2021 EDPA EDDIE Award for Best […]

Event marketing

Event Marketing Manager – Axios Charlotte

The Market Share Group (MSG) is a marketing agency based in Davidson, North Carolina. We create marketing solutions that drive sales for mainstream brands through a strong marketing strategy, strong sports and entertainment properties and a ‘roll up our sleeves’ mindset. We are looking for strong team players who can and are ready to make […]

Event marketing

Splash shows event marketing will never be the same after Covid

In just a few short weeks, thousands of tech insiders will once again be heading to Las Vegas, Nevada for the Consumer Electronics Show (CES). Virtual in 2021, the huge in-person return-to-life event is perhaps surprising given the lingering uncertainty about the pandemic. Although CES has decided to host its event in person, many companies […]

Event marketing

Easol raises $ 25 million for its experiences and its event marketing, reservation and payment platform – TechCrunch

The gradual return of tourism and travel following the COVID-19 pandemic continues to see a wave of startups raising funding to respond to new market opportunities. In the latest development, Easel, who created events and experiences software that third-party companies can use to market and sell reservations – it includes a website builder, booking and […]

Event marketing

Five Ways to Land the Jobs of the Future in Event Marketing – Event Marketer

Five Ways to Land the Jobs of the Future in Event Marketing – Event Marketer Please enable JavaScript to view this website. Get the latest news and special announcements from Event Marketer SIGN UP FOR UPDATES [type=”submit”] [type=”submit”]

Event marketing

New Mobile Wallet Revolutionizes Social Event Marketing

Market your inventory on a customer’s home screen Add download link to website banners and social media Easily scan VINs for vehicle information The first mobile wallet card for car dealerships 70% of consumers use mobile wallet cards to meet their shopping and entertainment needs. It’s time to bring this single channel to the automotive […]

Event marketing

North Lake Tahoe Resort Association makes $ 50,000 in special event marketing funds available

The North Lake Tahoe Resort Association has announced its application cycle for the 2022 Special Events Partner Funding Program. Facilitated on an annual basis, the NLTRA directs sponsorship funds to special events that result in nightly visits to the area. of North Lake Tahoe. The total amount of funding available, among all recipients collectively, is […]

Event marketing

Evvnt Inc. and Adams Publishing Group announce ticketing and event marketing partnership

NEW YORK, October 13, 2021 / PRNewswire / – Evvnt Inc., the industry leader in event marketing, event discovery and event ticketing, today announced the integration of its platform with Adams Publishing Group. The integration provides 120+ digital Adams publications with Evvnt calendar functionality for local event discovery, ticket creation, and event marketing automation, allowing […]

Event marketing

Event Marketing Awards 2022 open for nominations | Marketing

Countryside is delighted to open nominations for the 2022 Event Marketing Awards, which honor leading event and marketing professionals whose contributions have supported the industry and helped propel it forward during an unprecedented time. Now in its sixth year, the Event Marketing Awards recognize companies that have applied best practices to the creation, planning, production […]

Event marketing

Cramer breaks new ground with Titler Live 4 Broadcast — event marketing edition.

Meet Cramer. To screw up is Boston’s leading event and content marketing agency with clients including BOSE, Fidelity, IBM and ThermoFisher Scientific. Since the start of the COVID-19 pandemic, most of Cramer’s event work has been virtual or hybrid. They have grown rapidly as they have been working in the online event space for over […]

Event marketing

Patron Technology announces partnership with event marketing platform Audience Republic

Patron Technology partners with Audience Republic “Patron Technology and Audience Republic share a commitment to… bring true innovation to event planners. – Brian Arnone, CRO, Audience Republic PITTSBURGH (PRWEB) September 21, 2021 Patron Technology, the event technology solution that is redefining the industry, today announced a new partnership with the all-in-one event marketing platform Audience […]

Event marketing

Discover and seize the new event marketing opportunity

Cvent believes the golden age of events has arrived. But it did not come easily. This exciting new era has arrived thanks to a confluence of game-changing events that rocked the marketing world forever, from the rise of digital technology to the global pandemic of 2020. Perhaps no other marketing channel has been more affected […]

Event marketing

RainFocus Raises $ 60 Million to Help Businesses Develop Event Marketing Strategies

As businesses navigate both a return to physical events and a pursuit of virtual events, … [+] RainFocus has raised $ 60 million to develop its event marketing platform. Getty As companies continue to develop their event strategies, a platform is raising $ 60 million to ensure they are reaching the right audiences in times […]

Event marketing

Travel Paso Community Event Marketing Inquiries Due August 4

Support events to enhance the Paso Robles experience for visitors and locals –Travel Paso has opened the application period for the Community Events Marketing Program to support organizations and events returning in 2021. Travel Paso will run two application periods. The first supports fall activities returning in 2021 and the second supports the 2022 calendar […]

Event marketing

Reviews | How Digital Playmakers found a winning formula for event marketing during a pandemic

Marketing live events during a global pandemic must remain one of the most difficult times ever for the events industry and certainly one of the greatest challenges. Despite this, Digital Playmakers has partnered with Threshold Sports to achieve record cost per acquisition (CPA), with a reduction of around 40% compared to the previous non-pandemic year […]

Event marketing

Event marketing agency GPJ selects data analytics provider Fobi AI

FOBI AI Inc. (TSXV: FOBI) (OTCQB: FOBIF:) (the “Company” Where “Fobi“), a global leader in providing real-time data analytics powered by artificial intelligence to drive customer activation and engagement is pleased to announce that it has been selected by YPG, the first global event and experience marketing agency, to use its Wallet pass solution to […]

Event marketing

Hopin continues its acquisition spree; acquires Attendify, an integrated event marketing platform

Image credit: Attendify Last month, London-based virtual events company Hopin acquired on-site event solutions company Boomset. Today the company announced its 5th acquisition in the past year and several impactful company updates. Hopin acquires Attendify and launches Illuminate The event company is currently enhancing and expanding its event marketing suite with the acquisition of US-based […]

Event marketing

Hopin acquires Attendify to expand its event marketing suite

On the heels of celebrating its second anniversary in June, Hopin, the leading all-in-one event management platform that enables immersive and interactive experiences from anywhere, today announced that it is enhancing and expanding its suite of event marketing with the acquisition of Attendify. Hopin also today announced several impactful company updates as part of Illuminate, […]

Event marketing

Hopin Expands Event Marketing Suite with Acquisition of Attendify

LONDON–(COMMERCIAL THREAD) – On the heels of his second birthday in June, Get in, the leading all-in-one event management platform that enables immersive and interactive experiences from anywhere, today announced that it is enhancing and expanding its event marketing suite with the acquisition of ‘Attendify. Hopin also today announced several impactful company updates as part […]

Event marketing

Boch Center appoints Jamia Gaffney Director of Event Marketing

The Boch Center, one of the nation’s leading nonprofit performing arts institutions, today announced the appointment of Jamia Gaffney as Director of Event Marketing. Ms. Gaffney has an accomplished marketing background, with over 10 years experience in the arts and media industries. As a member of the marketing team, Jamia will be responsible for overseeing […]

Event marketing

Event marketing is making a comeback

After a year of digital only, physical events are on the rise. New data from a survey of retailers and brands conducted by Modern Retail and Glossy revealed that 30% of respondents had already started investing in event marketing campaigns in the last six months. This follows a trend that started at the very start […]

Event marketing

Event Marketing in 2021 >> Scuttlebutt Sailing News

It was almost the norm for major events in 2020 to be canceled, but high hopes seek to avoid the same this year, with regatta organizers becoming experts on evolving COVID-19 regulations. the 2021 505 World Championship are planned for Bermuda, and while event marketing might normally focus on the pink sand beaches and epic […]

Event marketing

Brands like HBO and IBM rethink live events marketing strategy in detail

Advertisers are poised to resume marketing through live events as pandemic restrictions relax. They change their approach to events with virtual and interactive elements. But spending may not return to pre-pandemic levels, and some events will remain virtual. See more stories on the Insider business page. The event marketing business collapsed in 2020, and marketing […]

Event marketing

Drone videography: how to use it for event marketing

This article was written by Anthony jamison, a representative at Phoenix drone services. Anthony Jamison heads the outreach department at Drone Services Phoenix, Arizona’s premier aerial photography and videography company. When not working, he pursues his passion to give back by doing charitable work and helping communities. Videos have become more and more interesting for […]

Event marketing

Learn more about event marketing and data science from ETT Club

Event Marketing, a town hall meeting on February 25 and a micro-workshop, “Data Science for Event Planners”, on March 1, are two upcoming online events announced and organized by the Event Think Tank (ETT) Club. The Event Marketing Town Hall takes place at 8 a.m. and again at 4 p.m. and is hosted by Nicole […]

Event marketing

Trust in the Numbers: Global Agencies Unite for Better Measurement of Event Marketing

As we see significant brand investment in digital events and experiences, amid a period of seismic change for the meetings and events industry, a new affiliation of event marketing companies is launching. After two years of preparation, the Experiential Marketing Measurement Coalition (EMMC) will focus on promoting better measurement practices throughout the industry. “Two factors […]

Event marketing

global agency initiative to promote better event marketing measurement

As we see significant brand investment in digital events and experiences, amid a period of seismic change for the meetings and events industry, a new affiliation of event marketing companies is launching. After two years of preparation, the Experiential Marketing Measurement Coalition (EMMC) will focus on promoting better measurement practices throughout the industry. “Two factors […]

Event marketing

Going Virtual: Best Practices for Rewriting the Event Marketing Playbook

A common misconception among first-time virtual event planners is that digital is easier to execute than in-person. But reality is virtual is just a different beast. A digital execution requires heavyweight and is a fast-changing channel that is still heavily experimental. Rather than trying to force the trappings of what happened in person into an […]

Event marketing

How the COVID-19 pandemic shaped event marketing in 2020 – Event Marketer

Year in Review: How the COVID-19 Pandemic Shaped Event Marketing in 2020 – Event Marketer Please enable JavaScript to view this website. Get the latest news and special announcements from Event Marketer SIGN UP FOR UPDATES [type=”submit”] [type=”submit”]

Event marketing

Pandemic hits event marketing revenue

Mr Sermkhun expects event marketing activity to recover to 80% of 2019 levels next year. The event marketing business in Thailand is expected to lose 5.6 billion baht in revenue in 2020 due to the Covid-19 pandemic. Sermkhun Kunawong, managing director of CMO Plc, a creative event management company, said the event marketing industry had […]

Event marketing

PCMA acquires the Corporate Event Marketing Association

CMAM acquired the Corporate Events Marketing Association, the premier community for event marketers, as a new wholly-owned division. The agreement between the two organizations was signed after CEMA members voted overwhelmingly in favor of the acquisition. According to PCMA officials, the move will propel both organizations into an exciting new chapter as businesses and organizations […]

Event marketing

3 trends in event marketing in the COVID era

When it comes to acquiring leads and doing business, nothing replaces the value of face-to-face events. That’s why, before the COVID-19 pandemic, meetings and events made up 25-30% of B2B marketing budgets, according to research by Frost and Sullivan. Today, after months of widespread shutdowns in the global economy, organizations have switched to virtual formats […]

Event marketing

Event Marketing Awards 2021 Unveils New Categories for Live and Virtual Events | Marketing

2020 is unlike any other year as the new normal of lockdowns and social distancing has forced businesses to take an instant leap in creating innovative and interactive hybrid or virtual events. In response to this growing trend of shifting to virtual events, the Event Marketing Awards has decided to open up their live and […]

Event marketing

Event Marketing Association and Virtual Events Institute confirm their partnership

The Virtual Events Institute and the Event Marketing Association (EMA) have announced a strategic partnership. The partnership will see organizations share their knowledge and best practices on online and hybrid events for organizations, including case studies, speaking opportunities and workshops. The EMA, which is the UK’s exclusive association for in-house event professionals, was founded in […]

Event marketing

05/11/2020 | Merchants discuss holiday event marketing issues with mayor

Pines budget proposes $71 decrease in assessment OCEAN PINES — The association’s proposed budget for the upcoming fiscal year will be presented at a town hall following the board’s review last week. Last week, the Ocean Pines Association Board of Directors held a meeting to review the proposed draft budget for the 2022-2023 fiscal year. […]

Event marketing

Event Marketing Association appoints new CEO

The EMA has announced that it has appointed Priya Narain as its chief executive. Richard Waddington, EMA President says: “Covid-19 has had a catastrophic impact on the events industry and continues to do so. The EMA, other industry associations and our members have not been spared. However, we are now taking At this turning point, […]

Event marketing

Event Marketing Awards 2021 Opens Applications | Marketing

Campaign is delighted to open nominations for the 2021 Event Marketing Awards, honoring leading event and marketing professionals whose contributions have supported the industry and helped propel it forward through unprecedented times. Now in its fifth year, the Event Marketing Awards recognize companies that have applied best practices to creating, planning, producing and managing successful […]