Event company

ESPN Events teams up with Marvel Studios and The Walt Disney Company for a ‘Black Panther: Wakanda Forever’ collaboration to kick off the 2022 MEAC/SWAC Cricket Challenge – Saturday in Atlanta

  • “Black Panther” elements will be incorporated into college football kickoff game between the historically black colleges and universities (HBCUs) of Howard University and Alabama State University
  • Andscape’s William C. Rhoden writes and narrates special open Wakanda-themed tease
  • The game airs Saturday, August 27 at 7 p.m. ET on ESPN

ESPN Events is teaming up with Marvel Studios and The Walt Disney Company for a “Black Panther: Wakanda Forever” collaboration this weekend to kick off the 2022 MEAC/SWAC Cricket Challenge, the opening college football game of the season between Historically Black Colleges and Universities (HBCUs). Elements of the highly-anticipated film will be incorporated into the game’s presentation at the stadium and on ESPN’s national prime-time broadcast (7 p.m. ET on ESPN) when Howard University takes on New York State University. ‘Alabama on Saturday, August 27 at Center Parc Stadium in Atlanta.

With “Black Panther: Wakanda Forever” opening in U.S. theaters on November 11, fans will be able to view clips from the film both inside the stadium on video panels and as part of the ESPN national telecast. .

The game’s presentation will begin with a special open-ended tease written and narrated by award-winning journalist William C. Rhoden of ESPN’s Andscape, connecting the spirit of the fictional Black Panther country of Wakanda with the real-life reflection of the city of Atlanta and the importance of HBCUs within the black community.

Inside the stadium, fans will be able to pose for photos in a special Black Panther photo booth, and 15,000 promotional posters will be handed out at the game.

“The upcoming release of ‘Black Panther: Wakanda Forever’ provides a unique and very meaningful opportunity to work with Marvel Studios to deliver that first moment of engagement for our fans,” said John T. Grant, Executive Director of MEAC/SWAC Challenge Kickoff Cricket. “There’s no better place than Atlanta, which we call Wakanda, and that gaming platform to embed such an episodic time with the HBCUs.”

Featuring programs from the Middle East Athletics Conference (MEAC) and Southwest Athletics Conference (SWAC) each year, the launch of the MEAC/SWAC Challenge is one of the signature events of the season. of HBCU football. In addition to the game, a variety of special events will take place over the three-day weekend in Atlanta to celebrate the tradition, heritage and values ​​of historically black colleges and universities.

ESPN Events
ESPN Events, a division of ESPN, owns and operates a portfolio of collegiate sporting events nationwide. In 2022, the 32-event schedule includes three early-season college football kickoff games, 17 college bowling games, 11 college basketball events, and one college softball event, which total approximately 400 hours of live programming, all by reaching nearly 64 million viewers. and attracting more than 800,000 annual attendees. With satellite offices in more than 10 cities across the country, ESPN Events builds relationships with local conferences, schools and communities, while providing unique experiences for teams and fans. For more information, visit the official website, Facebook, Twitter or YouTube pages.

Black Panther: Wakanda Forever

In Marvel Studios’ “Black Panther: Wakanda Forever,” Queen Ramonda (Angela Bassett), Shuri (Letitia Wright), M’Baku (Winston Duke), Okoye (Danai Gurira) and the Dora Milaje (including Florence Kasumba), fight to protect their nation from intervening world powers following the death of King T’Challa. As the Wakandans strive to embrace their next chapter, the heroes must band together with the help of War Dog Nakia (Lupita Nyong’o) and Everett Ross (Martin Freeman) and chart a new course for the kingdom of Wakanda. Featuring Tenoch Huerta as Namor, king of a hidden undersea nation, the film also stars Dominique Thorne, Michaela Coel, Mabel Cadena and Alex Livanalli. “Black Panther: Wakanda Forever,” directed by Ryan Coogler and produced by Kevin Feige and Nate Moore, will be released in US theaters on November 11, 2022.

– 30 –