Event marketing

Event Marketing Awards 2021 Unveils New Categories for Live and Virtual Events | Marketing

2020 is unlike any other year as the new normal of lockdowns and social distancing has forced businesses to take an instant leap in creating innovative and interactive hybrid or virtual events.

In response to this growing trend of shifting to virtual events, the Event Marketing Awards has decided to open up their live and virtual event registrations and add nine additional categories to celebrate the fantastic contributions that have moved the marketing industry forward. events at an unprecedented time. .

New categories include:

Campaign Rewards

  1. Best Arts and Culture Event
    This award celebrates the best live/virtual event in the field of arts and culture, including art events, exhibitions, gallery, theater, music concerts, art competition, etc.

  2. Better content marketing
    This award recognizes the best content-focused campaign or event that demonstrates that content has been successfully infused. It must demonstrate that it has had a positive and tangible impact on the audience experience.

  3. Best Profitable Event
    The award recognizes the most profitable event that has created a high impact and produced excellent results with a relatively low budget.

  4. Better gamification
    The award recognizes the best gamification that improved customer engagement, interactions, and brand loyalty by influencing customer behaviors, creating brand awareness, and providing engagement incentives.

  5. Best Health and Wellness Event
    The award recognizes the event that has built brand awareness and increased customer engagement by promoting health, work-life balance and overall well-being.

  6. Best virtual event experience
    The award recognizes the best virtual/hybrid event that offers the most interactive virtual experience.

  7. Innovative use of virtual platform
    The prize recognizes the best virtual/hybrid event that was hosted on a single platform or on several platforms integrating innovative technologies.

Agency Pricing

  1. Best Boutique Agency
    The award recognizes small agencies (with no more than 20 employees) that have managed to deliver exemplary results and demonstrated considerable success.

  2. Best Brand Experience Agency
    The award recognizes agencies that have provided the best event/experiential marketing solutions and specialize in comprehensive brand building and creation for brands, their customers and employees by delivering an exceptional brand experience to end users.

Now in its fifth year, the Event Marketing Awards recognize companies that have applied best practices to creating, planning, producing and managing successful events in Asia Pacific.

Download the entry kit here or visit the Event Marketing Awards website for more information.

Early bird registration deadline is 6:00 p.m., December 2, 2020 (GMT+8), with an additional entry fee applied to those entering before 6:00 p.m., February 2, 2021 (GMT+8). Don’t miss the opportunity to put your incredible work in front of a stellar jury and compete for the most prestigious event marketing awards in Asia Pacific.

For price inquiries, please contact Zamir Khan at [email protected] or the rewards team at [email protected].

For partnerships, please contact Gareth Scott at [email protected].

For media partnerships, please contact Naomi Li at [email protected].