Unique places in London, tthe associative association of specialized properties in the capital, announces its partnership with the Event Marketing Association (EMA), an association of corporate event professionals.
The partnership will involve collaboration of memberships and joint marketing opportunities, while exploring how to engage with target audiences.
Unique Venues of London will also support the EMA by helping them find venues for their monthly and seasonal events. This is intended to showcase EMA sites and encourage future business between members.
Lisa Hatswell, Managing Director of Unique Venues of London, said: “The Event Marketing Association provides valuable representation to internal event organisers, a hugely important and commercially valuable audience for our members.
Hatswell continued: “When approached to explore a partnership, we enthusiastically welcomed the request, believing it was the perfect opportunity for our sites to engage and interact directly with potential customers. We look forward to working with Richard and the team to help grow and strengthen our organizations together. »
Richard Waddington, Chairman, President of EMA, added: “Having been involved with Unique Venues of London many years ago when I was at Spencer House, I hold the association in very high regard. London opens the doors to commercial buildings such as museums and galleries for events, and Unique Venues of London helps market these venues and gives them the opportunity to share their knowledge and ideas to foster best practice.